Our admissions runs a year ahead. How do you plan for that?
The cycle is written on one page with its dates in week one, and the CRM stages follow it.
Private schools
Admissions start a year ahead. Keep the whole cycle in one pipeline.
For private schools doing $500,000 or more a year with 2 to 49 users.
Where it sticks
Families move from enquiry to tour to application to acceptance, and tuition arrives in several payments after a deposit.
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Sales: Admissions is one person's spreadsheet, and the stage of each family is only in their head.
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Operations: Every step of the admissions cycle has a date, and one person holds all the dates in their head.
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Automation: Application and tuition details are retyped from the form into the student system and the billing tool.
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Marketing: The open house is the biggest event of the year, and the website, the brochure and the handbook each say something different.
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Software: The student information system, the billing tool and the admissions list do not share data.
What we build
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Sales:
The CRM holds the admissions cycle as stages for each family, from enquiry to tour to application to accepted. We train your admissions head and one more person to run it. The CRM shows each family's stage and its last contact.
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Operations:
We write the admissions cycle on one page, with its dates and a named owner and backup for each step. Your checklist shows the page and the owners.
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Marketing:
We plan guides for applicants, for you to approve, and keep one version of the school's story for the website and the handbook.
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AI:
AI writes a first draft of the family handbook sections and the admissions text from the head of school's notes. A staff member revises each draft and signs off before anything is used.
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Software:
On the 12-month term, we build what your tools leave out, starting with a view for the head of school that shows application counts by stage and tuition received against tuition expected, as counts and totals only.
First 30 days
Your checklist begins with five items, each backed by a plain test.
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Access in week one: your website, accounting, calendar and phone line.
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The admissions cycle written on one page, with its dates.
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A CRM running by day 10, its stages following your admissions cycle.
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The admissions page read as a first-time family would, with every open question listed.
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The first guide for applicants drafted, for the head of school to approve.
Tools and rules
Tools we connect: Stripe or Square for tuition payments, QuickBooks or Xero for the books, Google Calendar, Calendly and Zoom for your calendar and calls, and your Google Business Profile listing and Facebook page.
Your student information system and your billing tool stay as they are.
Tool names belong to their owners. Susanoo is not affiliated with them.
Provincial rules apply.
FAQs
Where do the guides for applicants come from?
We plan them with you from the school's own story, and you approve each one before it goes anywhere.
Who runs admissions after you train us?
Your admissions head and a second person run it, and your checklist shows who has been trained.
What do you build first for the head of school?
A view of application counts by stage, beside tuition received and tuition expected, as counts and totals only.
Can I see where each family stands in the cycle?
Yes. The CRM shows each family's stage, from enquiry through tour and application to accepted.
Your first discovery call is free. After that, $500.
Book the discovery callThe price
Prices start at $5,000 a month
Prices in CAD, plus applicable taxes
Our guarantees
If we fall behind, you stop paying.
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Day 1
Work starts.
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Day 10
Your CRM is running and your build is mapped.
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Day 30
Every department running.
Running means marketing, sales, operations, automation, AI and software are all working through your signed checklist.
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Day 90
Full effect.
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The Done-For-You Guarantee
Everything on your signed checklist gets done. Your checklist is built from your scope. If less than 70% of it is done by day 30, or by the end of any month, you stop paying until it is, and we keep working. Above 70%, we finish the rest at no extra charge.
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The One Less Hat Guarantee
By day 90, every hat your roadmap hands to us is off your head, including your software running your business on the 12-month term. If one isn't, you stop paying until it is.
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The Right-Person Guarantee
Don't click with a specialist? Tell us and we swap them within 5 business days. No charge, no limit, no reason needed.
Your part: the weekly call for the first 90 days, access to your tools in week one, approvals within 3 business days, your content and photos. Days we spend waiting on you don't count against us.
A billing pause covers your monthly fee. It doesn't cover ad spend, phone and text usage, tools in your name, or work quoted separately.
Start free
Hand off your first hat this month.
Tell us your industry and which hats you wear, and you'll know what to hand off first.
Your first discovery call is free. After that, $500.